In the media and entertainment sector, we are involved in both technical and infrastructural aspects – e.g. for satellite providers of Astra and SES or the HDTV provider – and in terms of content.
We help companies in the entertainment industry when it comes to new channel launches, new programmes and merchandising. We support publishing companies, media corporations, advertising and market research companies in positioning their offers and business models on the market, among customers and towards investors.
What makes us capable of doing this is a combination of competencies seldom displayed in this manner: a sound understanding of the particular features of the media market and its business models, coupled with our communications marketing resources.
Our team is made up of colleagues who have held leading positions for many years in media corporations and broadcasters, responsible for IPOs and launches, designing programmes and entire corporate presentations.
Depending on the task at hand, they work closely with our marketing, digital, technology, capital market and other experts, if necessary, relying on the international resources in the Edelman network, e.g. our colleagues in Los Angeles. The result: campaigns with a difference. Recipients of many awards.